diff --git a/app/[locale]/page.tsx b/app/[locale]/page.tsx
index 98eb69799..0bc76d8d1 100644
--- a/app/[locale]/page.tsx
+++ b/app/[locale]/page.tsx
@@ -11,6 +11,7 @@ import NewsletterSignup from 'components/layout/newsletter-signup';
 import SagyobarPreview from 'components/layout/sagyobar-preview';
 import Shoplist from 'components/layout/shoplist';
 import Stories from 'components/layout/stories';
+import { BLOG_HANDLE } from 'lib/constants';
 import { getCart } from 'lib/shopify';
 import { cookies } from 'next/headers';
 import Image from 'next/image';
@@ -131,7 +132,7 @@ export default async function HomePage({
       </div>
 
       <div className="relative">
-        <Stories handle="headless" articles={3} locale={locale} more />
+        <Stories handle={BLOG_HANDLE} articles={3} locale={locale} more />
       </div>
 
       <div className="relative">
diff --git a/app/[locale]/stories/[handle]/layout.tsx b/app/[locale]/stories/[handle]/layout.tsx
new file mode 100644
index 000000000..928cb9df9
--- /dev/null
+++ b/app/[locale]/stories/[handle]/layout.tsx
@@ -0,0 +1,43 @@
+import Footer from 'components/layout/footer';
+import { SupportedLocale } from 'components/layout/navbar/language-control';
+
+import Navbar from 'components/layout/navbar';
+import { getCart } from 'lib/shopify';
+import { cookies } from 'next/headers';
+import { ReactNode, Suspense } from 'react';
+
+export const runtime = 'edge';
+const { SITE_NAME } = process.env;
+
+export const metadata = {
+  title: SITE_NAME,
+  description: SITE_NAME,
+  openGraph: {
+    type: 'website'
+  }
+};
+
+export default async function BlogLayout({
+  params: { locale },
+  children
+}: {
+  params: { locale?: SupportedLocale };
+  children: ReactNode[] | ReactNode | string;
+}) {
+  const cartId = cookies().get('cartId')?.value;
+  let cart;
+
+  if (cartId) {
+    cart = await getCart(cartId);
+  }
+
+  return (
+    <div>
+      <Navbar cart={cart} locale={locale} compact />
+      {children}
+      <Suspense>
+        <Footer cart={cart} />
+      </Suspense>
+    </div>
+  );
+}
diff --git a/app/[locale]/stories/[handle]/page.tsx b/app/[locale]/stories/[handle]/page.tsx
new file mode 100644
index 000000000..d9a9c1730
--- /dev/null
+++ b/app/[locale]/stories/[handle]/page.tsx
@@ -0,0 +1,97 @@
+import type { Metadata } from 'next';
+import { notFound } from 'next/navigation';
+
+import { SupportedLocale } from 'components/layout/navbar/language-control';
+import Prose from 'components/prose';
+import { BLOG_HANDLE, HIDDEN_ARTICLE_TAG } from 'lib/constants';
+import { getBlogArticle } from 'lib/shopify';
+import { BlogArticle } from 'lib/shopify/types';
+import Image from 'next/image';
+export const runtime = 'edge';
+
+export async function generateMetadata({
+  params
+}: {
+  params: { handle: string; locale?: SupportedLocale };
+}): Promise<Metadata> {
+  const article: BlogArticle | undefined = await getBlogArticle({
+    handle: BLOG_HANDLE,
+    articleHandle: params.handle,
+    language: params?.locale?.toUpperCase()
+  });
+
+  if (!article) return notFound();
+
+  const { url, width, height, altText: alt } = article.image || {};
+  const indexable = !article?.tags?.includes(HIDDEN_ARTICLE_TAG);
+
+  return {
+    title: article?.seo?.title || article?.title,
+    description: article?.seo?.description || article?.excerpt,
+    robots: {
+      index: indexable,
+      follow: indexable,
+      googleBot: {
+        index: indexable,
+        follow: indexable
+      }
+    },
+    openGraph: url
+      ? {
+          images: [
+            {
+              url,
+              width,
+              height,
+              alt
+            }
+          ]
+        }
+      : null
+  };
+}
+
+export default async function BlogArticlePage({
+  params
+}: {
+  params: { handle: string; locale?: SupportedLocale };
+}) {
+  const article: BlogArticle | undefined = await getBlogArticle({
+    handle: BLOG_HANDLE,
+    articleHandle: params.handle,
+    language: params?.locale?.toUpperCase()
+  });
+
+  if (!article) return notFound();
+
+  return (
+    <>
+      <div className="mx-auto max-w-screen-xl py-24">
+        <div className="flex flex-col space-y-12">
+          {!!article?.image && (
+            <div className="relative aspect-square h-full w-full">
+              <Image
+                src={article?.image?.url}
+                alt={article?.image?.altText}
+                height={article?.image.height}
+                width={article?.image.width}
+                className="h-full w-full object-cover"
+              />
+            </div>
+          )}
+
+          <div className="flex flex-col space-y-6 px-6 md:flex-row md:space-x-6 md:space-y-0">
+            <div className="md:w-1/2">
+              <h1 className="font-multilingual mb-2 text-5xl leading-normal">{article.title}</h1>
+            </div>
+            <div className="md:w-1/2">
+              <div className="flex flex-col space-y-6">
+                <Prose html={article.contentHtml} />
+              </div>
+            </div>
+          </div>
+        </div>
+      </div>
+    </>
+  );
+}
diff --git a/app/[locale]/stories/page.tsx b/app/[locale]/stories/page.tsx
index 9d8f0b416..56ccaa719 100644
--- a/app/[locale]/stories/page.tsx
+++ b/app/[locale]/stories/page.tsx
@@ -3,6 +3,7 @@ import { SupportedLocale } from 'components/layout/navbar/language-control';
 
 import Navbar from 'components/layout/navbar';
 import Stories from 'components/layout/stories';
+import { BLOG_HANDLE } from 'lib/constants';
 import { getCart } from 'lib/shopify';
 import { cookies } from 'next/headers';
 import { Suspense } from 'react';
@@ -34,7 +35,7 @@ export default async function StoriesPage({
     <div>
       <Navbar cart={cart} locale={locale} compact />
       <div className="py-24 md:py-48">
-        <Stories handle="headless" locale={locale} />
+        <Stories handle={BLOG_HANDLE} locale={locale} />
       </div>
 
       <Suspense>
diff --git a/components/layout/stories.tsx b/components/layout/stories.tsx
index 7e29a0637..0b90cd73d 100644
--- a/components/layout/stories.tsx
+++ b/components/layout/stories.tsx
@@ -34,24 +34,26 @@ export default async function Stories({
           )}
         >
           {blog?.articles?.map((article) => (
-            <div className="flex flex-col space-y-4 md:col-span-1">
-              <div className="relative aspect-square overflow-hidden md:max-w-sm">
-                {!!article?.image?.url && (
-                  <Image
-                    src={article?.image?.url}
-                    width={article?.image?.width}
-                    height={article?.image?.height}
-                    alt={article?.image?.altText || `image-for-${article?.handle}`}
-                    className={clsx(
-                      'h-full w-full object-cover',
-                      'transition duration-300 ease-in-out hover:scale-105'
-                    )}
-                  />
-                )}
+            <Link href={`/stories/${article.handle}`}>
+              <div className="flex flex-col space-y-4 md:col-span-1">
+                <div className="relative aspect-square overflow-hidden md:max-w-sm">
+                  {!!article?.image?.url && (
+                    <Image
+                      src={article?.image?.url}
+                      width={article?.image?.width}
+                      height={article?.image?.height}
+                      alt={article?.image?.altText || `image-for-${article?.handle}`}
+                      className={clsx(
+                        'h-full w-full object-cover',
+                        'transition duration-300 ease-in-out hover:scale-105'
+                      )}
+                    />
+                  )}
+                </div>
+                <div className="max-w-sm text-lg">{article?.title}</div>
+                <div className="max-w-sm">{article?.excerpt}</div>
               </div>
-              <div className="max-w-sm text-lg">{article?.title}</div>
-              <div className="max-w-sm">{article?.excerpt}</div>
-            </div>
+            </Link>
           ))}
         </div>
         {more && (
diff --git a/lib/constants.ts b/lib/constants.ts
index 99711221a..d37d8f310 100644
--- a/lib/constants.ts
+++ b/lib/constants.ts
@@ -26,5 +26,7 @@ export const TAGS = {
 };
 
 export const HIDDEN_PRODUCT_TAG = 'nextjs-frontend-hidden';
+export const HIDDEN_ARTICLE_TAG = 'nextjs-frontend-hidden';
 export const DEFAULT_OPTION = 'Default Title';
 export const SHOPIFY_GRAPHQL_API_ENDPOINT = '/api/2023-01/graphql.json';
+export const BLOG_HANDLE = 'headless';
diff --git a/lib/shopify/index.ts b/lib/shopify/index.ts
index 271013d11..0117928e3 100644
--- a/lib/shopify/index.ts
+++ b/lib/shopify/index.ts
@@ -9,7 +9,7 @@ import {
   editCartItemsMutation,
   removeFromCartMutation
 } from './mutations/cart';
-import { getBlogQuery } from './queries/blog';
+import { getBlogArticleQuery, getBlogQuery } from './queries/blog';
 import { getCartQuery } from './queries/cart';
 import {
   getCollectionProductsQuery,
@@ -25,6 +25,7 @@ import {
 } from './queries/product';
 import {
   Blog,
+  BlogArticle,
   Cart,
   Collection,
   Connection,
@@ -34,6 +35,7 @@ import {
   Product,
   ShopifyAddToCartOperation,
   ShopifyBlog,
+  ShopifyBlogArticleOperation,
   ShopifyBlogOperation,
   ShopifyCart,
   ShopifyCartOperation,
@@ -433,6 +435,25 @@ export async function getBlog({
   return reshapeBlog(res.body.data.blogByHandle);
 }
 
+export async function getBlogArticle({
+  handle,
+  articleHandle,
+  language,
+  country
+}: {
+  handle: string;
+  articleHandle: string;
+  language?: string;
+  country?: string;
+}): Promise<BlogArticle | undefined> {
+  const res = await shopifyFetch<ShopifyBlogArticleOperation>({
+    query: getBlogArticleQuery,
+    variables: { handle, articleHandle, language, country }
+  });
+
+  return res.body.data.blogByHandle.articleByHandle;
+}
+
 export async function getProduct({
   handle,
   language,
diff --git a/lib/shopify/queries/blog.ts b/lib/shopify/queries/blog.ts
index 4c631161e..09aadf008 100644
--- a/lib/shopify/queries/blog.ts
+++ b/lib/shopify/queries/blog.ts
@@ -36,6 +36,30 @@ const blogFragment = /* GraphQL */ `
   ${seoFragment}
 `;
 
+const articleFragment = /* GraphQL */ `
+  fragment article on Article {
+    ... on Article {
+      id
+      title
+      handle
+      excerpt
+      content
+      contentHtml
+      image {
+        url
+        altText
+        width
+        height
+      }
+      seo {
+        ...seo
+      }
+      publishedAt
+    }
+  }
+  ${seoFragment}
+`;
+
 export const getBlogQuery = /* GraphQL */ `
   query getBlog($handle: String!, $articles: Int, $country: CountryCode, $language: LanguageCode)
   @inContext(country: $country, language: $language) {
@@ -46,6 +70,22 @@ export const getBlogQuery = /* GraphQL */ `
   ${blogFragment}
 `;
 
+export const getBlogArticleQuery = /* GraphQL */ `
+  query getBlogArticle(
+    $handle: String!
+    $articleHandle: String!
+    $country: CountryCode
+    $language: LanguageCode
+  ) @inContext(country: $country, language: $language) {
+    blogByHandle(handle: $handle) {
+      articleByHandle(handle: $articleHandle) {
+        ...article
+      }
+    }
+  }
+  ${articleFragment}
+`;
+
 export const getBlogsQuery = /* GraphQL */ `
   query getBlogs($country: CountryCode, $language: LanguageCode)
   @inContext(country: $country, language: $language) {
diff --git a/lib/shopify/types.ts b/lib/shopify/types.ts
index af407c17a..e3fc78902 100644
--- a/lib/shopify/types.ts
+++ b/lib/shopify/types.ts
@@ -75,6 +75,7 @@ export type BlogArticle = {
   publishedAt: string;
   image?: Image;
   seo?: SEO;
+  tags: string[];
 };
 
 export type Product = Omit<ShopifyProduct, 'variants' | 'images'> & {
@@ -114,6 +115,7 @@ export type ShopifyBlog = {
   articles: Connection<BlogArticle>;
   seo?: SEO;
   image?: Image;
+  tags: string[];
 };
 
 export type ShopifyCart = {
@@ -281,6 +283,16 @@ export type ShopifyBlogOperation = {
   variables: { handle: string; articles?: number; language?: string; country?: string };
 };
 
+export type ShopifyBlogArticleOperation = {
+  data: { blogByHandle: { articleByHandle: BlogArticle } };
+  variables: {
+    handle: string;
+    articleHandle: string;
+    language?: string;
+    country?: string;
+  };
+};
+
 export type ShopifyProductOperation = {
   data: { product: ShopifyProduct };
   variables: {